Internet Helps Groupies Connect

Volunteer opportunities

By Jason Kelley
January 24, 2011

Category:
Consumer Insights

The Internet plays an important role in how Americans connect and interact with voluntary groups and organizations, according to a new survey from the Pew Internet & American Life Project.

Overall, Internet users are more likely to be involved in social, civic, professional, religious or spiritual groups: 80% of Internet users are involved in groups compared to 56% of non-users and 75% of all American adults.

Not surprising…social media gurus are even more likely to be groupies with 82% of social network users, and 85% of Twitter users participating in groups.

In terms of influence…

News rules: more than half (53%) of Americans say the Internet has played a major role in helping them keep up with news and information about their groups.

Time and money lag: less than a quarter (24%) found it had a major impact on their ability to volunteer time or contribute money to groups.